About us

Pam and I met studying optometry at Bradford University in 1979 and did our pre-registration year at the same time. We soon realised that we both felt passionately that we could give a better service than anything we had experienced so we found a little shop in West Kirby (it was a greengrocers), borrowed some money from the bank and the rest is history!

Over a period of 10 years we built a small group of 5 practices across Wirral but we decided to sell 3 branches so we could concentrate on what we felt we were good at, being optometrists. Thirty four years on and we think we are getting the hang of it!

As a result our whole team is knowledgeable, professional and caring towards every patient who visits our practices. We have a very low turnover of staff (one member has been with us for 30 years!) and we are proud of the ethos and reputation we have created.

Owner and Director